A talent show that uncovers the best, most unique and surprising talents wherever they may be in a pan-European event set up along competitive lines and keying into the most powerful elements of the Eurovision brand and formula. The format is based broadly on non-verbal material in order to overcome language barriers and brings variety acts to the forefront of mainstream entertainment television.

A key format element is the creation and integral use of a unique user generated platform where candidates upload video of their special talent or act onto the site for the material to be accessed by show producers, panel judges and other members of the online community, including major social networking platforms, where the content can be redistributed virally.

The early stages of the competition will take place exclusively online before being integrated into a national and international television offering. This creates a genuinely interactive and multi-platform television event.

The Peoples Panel is an onstage judging set up with celebrity representatives from 10 countries who award points in public and so become fully accountable to the home audiences for their judgements.

In traditional Eurovision fashion each country will manage and produce its own local auditions/countdown series . Winning contestants will be selected by televoting.